Skills Writing

Copywriting

Write page copy that is specific, active, and aimed at one action, not a slogan wall.

Claude Grok ChatGPT Cursor copyhomepageCTA

What it is

Copywriting forces a page purpose, an audience, and one primary action. It prefers short sentences, proof over adjectives, and CTAs that name the thing the visitor gets.

When to use

Use when writing or rewriting a homepage, guide intro, or call to action.

How to install

Install copywriting/SKILL.md beside your content guide so voice rules stay in one place.

# Claude Code
.claude/skills/copywriting/SKILL.md

# Grok Build
.grok/skills/copywriting/SKILL.md

# Codex
.agents/skills/copywriting/SKILL.md

Example prompt

Rewrite the hero. One outcome. No buzzwords. CTA must say what the click opens.

Source: Open Agent Skills ecosystem

Read the full install guide →

Related skills